Highway Automotive

Visual identity system and website for a global market leader in high-quality truck parts

The logo, visual identity system, and website for the Highway Automotive brand, which specializes in providing high-quality parts for trucks, buses, construction, and agricultural machinery. Highway Automotive is a global market leader, selling products in over 70 countries worldwide.

We based the visual identity of Highway Automotive on modern, distinctive typography and bold color, evoking the brand’s heritage, referencing the company name, and advanced technologies.

Creative Direction & Graphic Design: Filip Zagórski, Rafał Benedek
Web Development: Marcin Benedek, Maksymilian Herbst

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